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Information THE SHILLA DUTY FREE IS THE EXCLUSIVE DUTY FREE RETAILER OF TIFFANY & CO.’S TIMELESS DIAMOND LIMITED-EDITION EAU DE PARFUM 2018-10-01

THE SHILLA DUTY FREE IS THE EXCLUSIVE DUTY FREE RETAILER OF TIFFANY & CO.’S TIMELESS DIAMOND LIMITED-EDITION EAU DE PARFUM

The world’s premier jeweller Tiffany & Co. introduces its beautiful Diamond LimitedEdition Eau de Parfum to usher in the holiday season, available exclusively at The Shilla Duty Free in October.

SINGAPORE, 27 September 2018 – Industry-leading travel retailer, The Shilla Duty Free, is the first in travel retail to launch a special holiday deluxe edition in collaboration with esteemed jeweller, Tiffany & Co. Introducing the Diamond Limited-Edition Tiffany & Co. Eau de Parfum, featuring the label’s timeless signature fragrance sure to bring delight to the senses.

In a special new packaging designed for the upcoming holiday season, the Diamond Limited-Edition Tiffany & Co. Eau De Parfum 75ml is a global Travel Retail Asia Pacific exclusive which will be pre-launched and retailed only at The Shilla Duty Free stores in Korea, Hong Kong and Singapore for the month of October 2018, before the fragrance rolls out to other travel retailers in the Asia Pacific.

This partnership is part of the global duty free store’s ongoing commitment to bringing in first-in-the-world Shilla exclusives to elevate the travel retail experience for travellers.

THE ART OF GIFTING

Renowned as the world’s premier jeweller and America’s leading house of design, Tiffany & Co. returns this holiday season with the ultimate gift for every deserving leading lady.

An international symbol of style and sophistication, the Tiffany Blue Box®— crowned with a white ribbon bow— sparks love and joy at first sight. Once untied, a special gift is unveiled, bringing the season of warmth and generosity to life.

INTRODUCING THE DIAMOND LIMITED-EDITION TIFFANY & CO. EAU DE PARFUM

The Diamond Limited-Edition Tiffany & Co. Eau De Parfum, 75ml

Behold, the exclusive unveiling of Tiffany & Co.’s beloved signature scent set in a limited-edition diamond coffret box. The box’s elaborate facet design is inspired by the house’s iconic diamond cuts, and showcases the original Eau De Parfum created by renowned perfumer Daniela Andrier. With a top note of vert de mandarine, a heart note of iris and a base note of musk and patchouli, this limited-edition 75ml is a singular source of beauty both inside and out.

“We are delighted and privileged to partner with Tiffany & Co. for the travel retail premiere of their one-of-a-kind holiday gifting fragrance, the Diamond Limited-Edition Eau De Parfum.” says Ms. Raelene Johnson, Vice President of Global Merchandising Division, The Shilla Duty Free. “The Shilla Duty Free is dedicated to constantly renewing our store offerings with fresh and exclusive selections of best-loved brands, and it brings us such joy to collaborate with the iconic jeweller for a launch as special as this. We believe our customers will fall in love with this irresistible perfume that will make the perfect gift for their loved ones as the season of giving draws near.”

Revel in the timeless beauty that is the Diamond Limited-Edition Tiffany & Co. Eau De Parfum 75ml (SGD $176), available exclusively at The Shilla Duty Free Singapore Changi Airport Store, and the other The Shilla Duty Free stores in South Korea and Hong Kong from 1 to 31 October 2018.

About The Shilla Duty Free

As an affiliate company of Samsung, The Shilla Duty Free is a leading travel retailer offering over 1,300 world famous brands in fashion, jewellery, cosmetics, perfumes, watches, etc. In Korea, the travel retailer currently operates four duty free outlets- two in downtown Seoul and Jeju and two airports in Incheon and Jeju. The newly opened store at Incheon Terminal 2 presents a “Beauty Paradise” to passengers with the retailer’s unrivalled beauty know-how on Cosmetics & Perfumes. The Shilla Duty Free is committed to growing its businesses globally, with downtown duty free stores in Phuket, Thailand, and Tokyo, Japan. With the recent initiation of the Hong Kong International Airport PC/FA operation, The Shilla Duty Free is the first travel retailer to operate the Cosmetics & Perfumes category in three major hub airports in East Asia (Incheon, Changi, Hong Kong).

The Shilla Duty Free continues to enhance its duty free presence in Changi Airport. With up to 140 Cosmetics and Perfumes brands, The Shilla Duty Free boasts the largest collective beauty offering in Singapore with attractive prices up to 40% more affordable than in the city. The travel retailer also operates fashion boutiques in Changi Airport such as Bottega Veneta (Terminal 3), Victoria’s Secret, and two MAISON de CHRONUS watch boutiques (Terminal 3) at Changi Airport.